Now that you know what it means, how can you increase your link popularity? Search engines are discretionary, giving status and ranking to sites that have back links to their pages from related, sites that google has recognized as authority sites (good quality content in specific topics or niches). Backlinks or “back links” are links from other websites to your site. They’re also known as incoming links, or inbound links. Building link popularity is a simple and very important formula to “optimize” your search results.
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