SEO (Search Engine Optimization) SEO aims to increase traffic and brand information through whole search, not by paid promotions.
SEM (Search Engine Marketing) SEM works by placing Paid Ads on Google, Bing, and Yahoo with particular keywords and it is also known as non-organic search.
SMO (Social Media Optimization) It is similar to SEO as in this we can generate publicity by increasing the awareness of brand, product, or event on social media outlets.
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