Twitter Unveils Audience Insights To Detail Follower Demographics, Interests
Twitter is unveiling a new analytics tool that should provide marketers with a deeper understanding about the people interacting with them on the social network. Called Audience Insights, the dashboard can provide information about a variety of characteristics, categorized into demographics, interests, lifestyle, purchasing behavior, TV viewing behavior and mobile footprint.
Last edited by AditiArora : 05-29-2015 at 05:45 AM.
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