Twitter Unveils Audience Insights To Detail Follower Demographics, Interests

[AditiArora]

Twitter is unveiling a new analytics tool that should provide marketers with a deeper understanding about the people interacting with them on the social network. Called Audience Insights, the dashboard can provide information about a variety of characteristics, categorized into demographics, interests, lifestyle, purchasing behavior, TV viewing behavior and mobile footprint.

[sonia sharma]

Twitter is an online social networking site which enables users to send and read messages known as "tweets". There is a limit to post the tweet like we can not send more then 140 characters.